this from news com... L'Oreal decides to act "legal challenge" against eBay for not doing enough to prevent the sale of counterfeits according to L'Oreal
"Consequently. L'Oreal has decided to act legal challenge to protect theconsumers preserve the quality of its selective luxury distribution network and argue the reputation of its trademarks."
in all fairness to our friends at a quick examine for L'Oreal or Loreal returns thousands of products many of them lot quantities. I query if they propose that eBay should contract a cater of folks to confirm that it's an actual L'Oreal retailer dumping excess quantity as opposed to some counterfeiter.
French newspaper Liberation said L'Oreal estimated the alter done to itsbusiness from counterfeit goods sold via eBay at "probably several millioneuros."
One has to wonder if someone at has ever bothered to count the money they've lost as a result of cannablization because of the sheer volume of the real cram that out on eBay. Or for that be the loss of margin as the retailer tries to compete against other retailers dumping it out there. Or perhaps even advance the loss of value because of perception of the brand at its "selective luxury distribution network" .
It'd be a heck of a lot easier for ebay to identify the counterfeits if there wasnt so much real cram out there and yes i know coutnerfeiting is a big problem.
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Related article:
http://oililyfan.blogspot.com/2007/09/loreal-challenges-ebay-over-sale-of.html
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